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Discover the 1010XL/92.5FM Marketing Difference

As Jacksonville’s live and local station, 1010XL’s passionate listeners are engaged throughout the day, absorbing the opinions of Jacksonville’s leading sports authorities. 

Imagine having your marketing messages reach our large, loyal audiences throughout Northeast Florida! Our listeners experience 1010XL on both 1010 AM and 92.5 FM, as well as on our free apps for smart devices,, Alexa-enabled devices, on-demand content, podcasts, and a full suite of social media channels.

We offer promotions tied to :

  • 1010XL Jacksonville Jaguar-related Features
  • 1010XL Florida Gators
  • SEC Football
  • Local High School Athletics
  • Golf
  • Fishing and Outdoors Programs


    Right Messages. Right Audience.

    Our client’s ads and promotional campaigns are developed by experienced, talented professionals who analyze our customer needs and create effective advertising. We help you craft the right messaging for the right audiences to power the growth of your business. Who are 1010XL/92.5 FM listeners? They are affluent local consumers with a variety of needs who want to know about businesses like yours!

    • 51% have a household income over $100,000
    • 72% own a home
    • 75% are between 25 and 54 years old
    • 37% plan on an auto repair in the next 12 months
    • 55% plan on a home improvement project in the next 12 months
    • 94% eat out on a regular basis
    • 21% influence business decision

    *Based on a 1010XL/92.5 FM online survey in 2023.